<html><head><meta http-equiv="Content-Type" content="text/html; charset=UTF-8"></head><body><b>Engagement Metrics</b><br><br><b>Length of Visit</b><br>How much time do visitors spend on my website? Visits of less than ten seconds appear to the left of the graph; visits of more than 1801 seconds appear on the right side of the graph. <p><b>Time on Site</b><br>Time on site is one way of measuring visit quality. If visitors spend a long time visiting your site, they may be interacting extensively with it. However, Time on site can be misleading because visitors often leave browser windows open when they are not actually viewing or using your site. <p>To compare two date ranges, select the "Compare to Past" option on the Calendar tab.</body></html>